Amid the expectation of higher revenue, one question keeps coming up among business owners: is it necessary to pay any "rights" to show the matches? And what, exactly, can be charged to the [...]
Amid the expectation of higher revenue, one question keeps coming up among business owners: is it necessary to pay any "rights" to show the matches? And what, exactly, can be charged to the [...]
While Brazil's national colors (green and yellow) are free to use, as they belong to the national flag and cultural heritage, the specific visual identity of the team's jersey is protected. [...]
Ambush and opportunity marketing in Brazil: Understand the legal difference for the 2026 and 2027 FIFA World Cups to ensure your campaigns are compliant.
The impact of social media on trademarks: protect your brand from influencer misuse and fake profiles. Implement a digital policy with INPI legal backing.
Ensure the exclusive use of your product's aesthetic. Learn about the legal definition, INPI registration, and international protection of industrial design in Brazil.
